← Back to all jobs

Anthropologie

Analyst, Customer Analytics

Philadelphia, PA / Full Time

April 13

Reports to

Manager, Customer Analytics

 

Overview

The ideal candidate for this role should be passionate about data and understand how it can be leveraged to gain insights about business trends, customers, and site performance. The insights generated will drive better execution in a variety of business areas such as promotions, assortment, innovation, local marketing, web marketing, social media, service, and loyalty. This position requires constant collaboration both within Marketing and other departments to facilitate shared learning and cross-fertilization of ideas and knowledge. In addition to supporting analytics for AN North America, this role will also be responsible for building out our analytics offering for the Anthropologie Europe and BHLDN businesses. This will require initiative and curiosity to learn about these different businesses and customers.

 

 

 

Responsibilities

  • Execute monthly/quarterly customer reporting, and work to improve and automate current processes.
  • Use data visualization tools to ensure reports are delivered in the most impactful way.
  • Analyze customer data from the in-house CRM database and deliver insights and recommendations to improve business performance.
  • Support brand marketing, email and digital marketing teams with data and customer requests and ensure they have self-service data available as well.
  • Help rebuild data flowcharts and reports as we move to a Mar Tech solution as well as a cloud-based database.
  • Continuously work to improve processes and automation

 

 

Qualifications

 

  • Analytical/problem solving and critical thinking skills
  • Strong SQL skills to pull data from the CRM database
  • Statistical programs such as SPSS, SAS, or R are a plus
  • Experience with business intelligence tools (ie. Tableau, Microstrategy) to visualize data and automate reports
  • Effective communication skills (both verbal and written) for analyses and presentations
  • Strong time management and organizational skills

 

Education

Bachelor’s Degree is required. Concentration in marketing, analytics, statistics, mathematics or computer science a plus.

 

Location

Philadelphia, PA

Made by Hyperplane